Three Seasons and Counting
JJM Networks has renewed our advertising partnership with Carlisle United Football Club for the 2025/26 season. It's our third consecutive season supporting the club.
We first came on board back in August 2023, when United had just earned promotion to League One and the whole city was buzzing. It felt like the perfect moment to get behind the team, and our pitch board went up at Brunton Park shortly after. We renewed for the 2024/25 season without a second thought, and now we're proud to be continuing that commitment into this campaign.
Sticking Around When It Matters
It's easy to sponsor a club when they're winning. The real test is whether you stick around when things get tough. The club has had a couple of difficult seasons since that League One high, and dropping down to the National League is never easy for anyone involved, from the players to the supporters to the businesses around the city.
But that was never going to change anything for us. We're a Carlisle business. This is our city, our club, and our community. You don't walk away from that because of a couple of bad seasons. The early signs this campaign are really encouraging: the lads are playing with confidence, the results are coming, and there's a genuine buzz around Brunton Park again.
The supporters have been brilliant throughout, turning up in numbers and getting behind the team regardless. That kind of loyalty is what makes Carlisle United special, and it's exactly the kind of community we want to be part of.
Why We Do This
We could spend that money on Google Ads. We could put it into a trade show stand or a glossy brochure. But that's not really the point.
JJM Networks exists because local businesses trust us to look after their technology. The least we can do is put something back into the place that supports us. Carlisle United isn't just a football club, it's a gathering point for thousands of people across the city and beyond. Match days bring the community together in a way that very few things can. It gives people something to rally behind, and that matters to us.
Our pitch board at Brunton Park is a small thing in the grand scheme. But it's there every home game, and it's a visible reminder that local businesses and local institutions are stronger when they back each other.
Here's to a Great Season
To everyone at Carlisle United, the players, the coaching staff, the backroom team, and every single supporter: we wish you the very best for the season ahead. The early form looks promising, the atmosphere at Brunton Park feels different this year, and we'll be cheering them on every step of the way.
Up the Blues.